Wednesday, April 1, 2009

Getting Attention

I launched this new blog site yesterday (April Fools Day) with a silly story about plans to move Whaleback Lighthouse from its offshore ledge near Kittery, Maine, to the site of the old Yoken's restaurant on Route 1 in Portsmouth, NH. The story may or may not have made you laugh, but I hope it got your attention. If it at least did that, I consider it somewhat successful. I hope some readers also caught the underlying intent.

Much of my time these days, as the operations manager of Friends of Portsmouth Harbor Lighthouse and the first vice president of the American Lighthouse Foundation, is occupied by the need to bring attention to the cause of lighthouse preservation. I've been sending out press releases and posting on the social networking sites. Sometimes I feel like I'm shouting into a void, but I've got to keep trying.

In these tough times, donations are down and every dollar is vital. With economic turmoil and troubling international affairs, there's no doubt that a cause like the preservation of historic lighthouses is far down on the list of priorities for many people. In fact, I'd say it's not even close to making the list for most people.

There are so many hands out pleading for our dollars, and human service organizations like the Red Cross and the United Way will always come first for most people. And rightly so.

Meanwhile, the lighthouses aren't healing themselves. The job of keeping these treasures in top condition never ends. Wind, waves, and salt air continue to do their worst; they don't take a break because of a recession. In fact, if you believe the scientists that the weather is getting more severe because of global warming (as I do), the situation is growing more dire all the time.

It's not so dire for those lucky lighthouses that are fortunate enough to 1) be accessible by car, and 2) have adequate facilities for a museum, gift shop, and/or b&b. It's an entirely different story for the organizations managing offshore, hard-to-access lighthouses.

In the situations where you can't bring people to the lighthouse, you have to bring the lighthouse to the people. That was my underlying message in the April Fools Day post about Whaleback Lighthouse being moved to Route 1. Believe me, if it was feasible to actually move Whaleback Lighthouse, we'd have to consider it. Desperate times call for innovation. But not only would the cost be astronomical; it would destroy the historic fabric of the lighthouse to remove it from its perch on a treacherous ledge.

It was built there because Portsmouth was a leading port, and the dangerous ledges at the mouth of the Piscataqua River caused significant losses of life and property before the lighthouse was built. Having the lighthouse where it is serves as a constant reminder of those facts. Its location lends drama to its appearance. It also stands as a memorial to the brave keepers who lived inside it through storms and high seas for so many years.

We'll continue trying to get the word out about lighthouse preservation, and we'll hold events that will raise funds and awareness. It will be frustrating at times, but we plug on because we believe in the cause.

Lighthouses symbolize many things to many people, all of them positive: strength, steadfastness, hope, faith, and guidance among them. I often think that if every person who has derived at least a moment of pleasure from lighthouses would donate even a small amount to lighthouse preservation, we'd have more money than we need.

4 comments:

  1. Have you made cards or prints of your beautiful photographs? You could make them on Zazzle (or another similar) and link them on the social networking sites. I'm trying to let friends and relations in the NE region know about your fundraisers, but it's a little difficult for me, as a pizza commute.

    (schoolmarmDE) ;)

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  2. Selling prints or cards is a good idea. Realistically, we have to work at creating lots of revenue streams -- a few dollars here and there can add up.

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  3. Jeremy, glad to see you're sharing your vast knowledge with all in the blogsphere. Just getting your stories out there is a great enticement for those who may not realize the efforts made to preserve such beauty. It isn't much, but I'll keep my eye on your blog and help spread the word about upcoming events.

    Teagan Oliver
    www.TeaganOliver.com
    www.TeaganOliver.blogspot.com
    www.paranormalmaine.blogspot.com

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  4. Thanks, Teagan! I see you're in Maine -- maybe I'll meet you at an event this summer.

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